If you’ve recently taken some time to evaluate your online wellness practice and realized that there may be a huge opportunity on Youtube BUT you’re not sure how or where to start. You’re not alone! The truth is: Video and Youtube are harder to do right than other mediums, which means that when it IS done right, your business has the capacity to grow exponentially. Let’s get you on your way!
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Think of your business as a great novel or perhaps it could be likened more to an anthology of short stories. Then think of your ideal client as the reader of this literary work. Trust me when I say that your client will remember your stories (or at least the parts that they resonate with) every time they hit you up for your sweet services, use your product or run through your program! Discover the ingredients of a juiced up BRAND STORY.
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Hey Wellness Expert! I’m going to run you through the process of crafting your PERSONAL BRAND STATEMENT – which is ultimately what you might think of as your “elevator pitch”. Are you ready to be able to more confidently answer the question: SO, WHAT DO YOU DO? Here we go…
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In all likelihood, when you were just starting out, you probably didn’t even pay much attention to a brand strategy. However, as your business grows, a more intentional, focused, and refined branding effort will not only enhance the look and feel of being an expert in your field, but it will create more trust with your followers and prospects. Here are the top 5 signs that it may be time to rebrand your Health & Wellness Business.
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Copywriting is the process of writing text used for marketing purposes, and it can separate the effective marketing campaigns from the not-so-effective ones. Being connected to the online wellness business space, I’ve been able to identify the 5 most common mistakes that so many Health Pros make when they DIY their own web copy – and you bet I’ve made them all too!
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I haven’t been writing on health, food, exercise or lifestyle-related topics for quite some time because I’m all about supporting other Health & Wellness Experts who DO regularly write about those topics for their respective audiences. However, I felt compelled…
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“I need to come clean about something…I’m a Holistic Nutritionist and I don’t like consulting directly with clients! I’ve even stopped looking for clients, but I don’t want to stop doing my job altogether – I can’t afford to! How can I still make this whole nutrition business work if I don’t want to take clients?”
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Strategies for how to be the face of your brand that helped me put an end to imposter syndrome, and gain more traction in my online wellness business – and I know they’re going to help you too!
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Being a Health Pro & Wellness Entrepreneur comes with plenty of benefits…you get to make an impact in people’s lives by using your expertise to help shape their health, and you get to do the work that you love. But, what if you’re a newly certified Health Pro or Wellness Expert who isn’t familiar with running a business and building a brand? What even goes into a “juicy brand” – one that stands out from the rest? Let’s find out and learn about my 6 fave health business brands.
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Limiting beliefs – the little whispers that convince you that you can’t BE, can’t DO or can’t HAVE something. Let’s uncover some ways that you can get the f*ck out of your own way – and become the kickass Wellness Entrepreneur you’re meant to be.
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{Juicy Guest Post} Being a business owner requires writing to attract ideal clients; connecting with them with your words and stories in a way that has them clicking with glee at your links. But not all business owners know how to blog this way. Here’s how to craft a badass blog that people will read, comment on…and share!
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The reality is that earning money is a key aspect in running a successful business. You simply can’t care for your clients fully and run a sustainable business if you aren’t earning the income you truly desire. Luckily, you don’t have to be a design wizard to convert visitors into buyers on your website. You just have to know a few basics. Keep reading to learn 3 ways to earn more money from your health & wellness website…
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