Category: Digital Marketing

21 Ways To Power Up Your Online Health & Wellness Business in 2021

Here are 21 different online business ideas to freshen up your health & wellness business in 2021!

Stop Making These 5 Website Copy Mistakes

Copywriting is the process of writing text used for marketing purposes, and it can separate the effective marketing campaigns from the not-so-effective ones. Being connected to the online wellness business space, I’ve been able to identify the 5 most common mistakes that so many Health Pros make when they DIY their own web copy – and you bet I’ve made them all too!

Should You Use Done-For-You Products in Your Health Business?

Since DFY products are becoming increasingly prevalent in the online marketplace, I thought I would re-post this! Here’s your cautionary tale of using done-for-you products in your health business… You’re just getting started as a new Health Coach or Online…

How to Get Shit Done With An Editorial Calendar

This post is all about prioritizing, staying focused, filtering out the noise, and just getting shit done! Here’s your no-nonsense list of ideas for how to get shit done with better focus, have a continuous flow of fresh content, and how to effectively use an editorial calendar for your health & wellness business.

The 3 Wellness Business Mistakes I’m Still Making

It’s safe to say that I’ve learned a thing or nine since I made the transition from an offline to an online nutrition business. Then a year later when I transitioned from being a Holistic Nutritionist, who exclusively served women…

10 Reasons Why You’ve Got Wellness Website Envy

You’ve probably even got a few favorite health coaching and wellness websites that you love. You know the ones… They’re visually beautiful, have great content, stellar engagement, and they really speak to you personally — and you wish your website could evoke these same feelings in your potential clients. Well, it can… if you know exactly what you should include on your site. Perhaps even more than knowing what you need for your website is knowing what your website may be lacking. Let’s take a closer look.

Working Full Time Hours, But Not Making Money As a Health Coach?

I covered this topic in detail on The Go-to Wellness Expert podcast with Julie Ralston. Go have a listen! Especially if you’re not into the whole reading thing 😉 (And when I say “covered it in detail”, we had to…

6 Health Business Brands… Who Are Rocking The Branding Game

Being a Health Pro & Wellness Entrepreneur comes with plenty of benefits…you get to make an impact in people’s lives by using your expertise to help shape their health, and you get to do the work that you love. But, what if you’re a newly certified Health Pro or Wellness Expert who isn’t familiar with running a business and building a brand? What even goes into a “juicy brand” – one that stands out from the rest? Let’s find out and learn about my 6 fave health business brands.

5 Roadblocks That (Nearly) Every Wellness Business Owner Encounters

Here are the 5 most common problems Health Coaches & Wellness Experts face when they’re trying to grow their business, especially online.

Your Wellness Marketing is Broken! (But, here’s how to fix it.)

Are you feeling like you’ve literally tried everything to get your Health & Wellness business out in front of your target audience, yet somehow your marketing efforts just don’t seem to be getting the desired results? (umm, like oodles of…

Are You a Social Media Burnout? Prevent it!

It’s ok to say it out loud, it’s ok to feel this way, it’s ok to NOT be ok. You’re feeling burnt out, and social media has played a big role in your current state of unravel. So, let’s get it out in the open Wellness Entrepreneur and have a good ‘ol chin wag about it!

Do You Have a Unique Brand Voice? (Hint: Yes you do. Here’s how to use it.)

Just as each person does, your personal brand has a unique personality and voice, which, in turn, both play a critical role in ensuring that your messages cut through all the digital noise. You want to make a lasting impression on your audience, right? That’s why a unique brand voice is more important than ever! Here’s how to uncover YOURS.

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